CPA MOMS matches entrepreneurs with CPA level CFOs. The CPAs on our team retired from their full-time accounting practices to be moms, but continue to work part-time, flexible hours serving entrepreneurs.

We have a SIMPLE way to leverage the service provided to Fortune 500 companies that provides the most VALUE to entrepreneurs. 

We help entrepreneurs achieve profitability, grow their business, and manage cashflow at a professional level.

We set up accounting systems, the financial architecture and reports, and paper systems for anyone who needs structure. 

We provide training and any special needs entrepreneurs may have, including catching up books and working with tax CPAs to file back tax returns, fixing the mess of a bad bookkeeper, and creating custom reports to help entrepreneurs analyze their business. 

We do that through the use of systems, efficient processes, partnership with highly skilled/trained bookkeepers, and working exclusively with CPAs.

Our CPA MOMS specialize in forensic accounting and business operational & financial management to help those entrepreneurs and self-employed individuals who:

• Haven't filed taxes in a few years
• Have no idea where they are spending their cash
• Have multiple entities and no separation between them
• Are tired of paying their tax CPA for bookkeeping at the end of the year
• Have all of their financial information scattered in many different places
• Are spending way too much time managing their financial paper systems
• Want to know more about this foreign language called money

We work in the same local markets as our clients. Though much of the work can be done remotely (e.g. from the CPA MOMS home.) We aren't located in another country, another state, or even another county. We are local. You meet face-to-face with your CPA MOMS on a monthly basis. Many of our clients still run their business from home. Bookkeepers can work on or off-site.

we are not a bookkeeping company

Owners of Fortune 500 companies use international public accounting firms and in-house full-time CFOs to help them make financial decisions. The costs are usually prohibitive for entrepreneurs, with outside billing rates usually starting at $150/hr and ranging in the $300-500/hr level for seasoned financial experts.

As a result, most entrepreneurs use bookkeepers. Though bookkeeping is critical to the financial foundation of a company, it is only the beginning of what an entrepreneur needs to maintain and grow a profitable enterprise. Bookkeepers serve an important role in preparing the books for our clients so our CPA CFOs can provide meaningful financial reports to our business owners.

We recommend that bookkeepers work only with CPA level supervision and review. Some bookkeepers are insufficiently trained on technical accounting, or are self-taught and lack the big picture business perspective that a business owner needs. Because there is no formal certification process for bookkeepers in the financial industry, there is a high percentage of incompetent bookkeepers who have been given sole responsible for a company's books. The cost of correcting bad bookkeeping can be tens of thousands of dollars, time, and tax implications. This can be financially catastrophic for an entrepreneur just getting started.

It is very difficult for a business owner to know a good bookkeeper from a bad one in an interview. We ARE in the business of KNOWING a good bookkeeper from a bad one. As a value-added service to our clients, rather than provide bookkeeper services, we provide bookkeeping placement services. We interview, train, and "certify" bookkeepers that we place for our clients. These hand selected bookkeepers report directly to a CPA level accountant.

The CPA (Certified Public Accountant) credential is long associated with tax preparers. What most business owners don't know is that a CPA is a meaningful way to identify how much technical accounting skills/education and real world experience an accountant has had. It does not identify what that CPA specializes in. Though earning a CPA distinction varies by state, most common requirements are that a CPA obtain a 4 year degree in accounting, work as a public accountant for a minimum of 2-3 years, and successfully pass a comprehensive 4 part exam, much like the legal bar exam. (For example: an attorney can focus on civil, corporate, or criminal law. They are all JDs.)

CPAs can have one of 3 primary emphasis:

• TAX
• AUDIT
• FINANCIAL

Tax CPAs prepare tax returns, Audit CPAs review the work of other accounting professionals, and Financial CPAs focus more on operational business accounting and work most commonly as CFOs (Chief Financial Officers). We call them CPA CFOs.

Some business owners are relieved having read the previous bookkeeping section, because they have a qualified tax CPA filing their returns. Well, I hate to break more bad news, but by design a tax CPA is there to help business owners reduce their tax liability. Tax CPAs generally don't review the books for accuracy. So, a business owner believes that their tax CPA is reviewing their bookkeeper's work, and often this is not the case. This doesn't mean you should fire your tax CPA. It is not their role or strength in business to review books. Tax CPAs are also not responsible for supporting business owners around their needs to increase profitability, sales growth, cashflow management, or business operations. Often times, a tax CPA left alone can complicate a company's accounting and legal structure with such one-sided perspective. We work in partnership with a company's chosen tax CPA, or recommend a qualified tax CPA. We also partner with the company's corporate attorney.

Mayumi is a CPA, former international finance executive, and a financial expert, with over 15 years of vast financial experience and knowledge. Her career began with Price Waterhouse serving Fortune 500 companies, but her passion to make a difference with entrepreneurs forced her choose a purpose-filled path of her own.

Mayumi's rare and powerful combination of industry and entrepreneurial experience, provides a necessary perspective that most accounting service providers do not have. Mayumi understands first hand what an entrepreneur needs and has designed a company, CPA MOMS, to fulfill on those unique needs.

Mayumi Young, CPA

Our intentions are to help our clients improve profitability and grow their business by:

1. lowering the cost for entrepreneurs to get qualified financial service professionals

2. increasing the value our clients receive providing professional cashflow management, personal & business financial education, profitability & business operational analysis, revenue modeling, and more...

We deliver our services in an "ala carte" fashion or as one packaged service. Here is an outline of the deliverables of our accounting service each expressed as stand-alone projects in broad terms. Certain projects have pre-requisites and are noted accordingly. Clients can choose which deliverables they need/don't need, and timeline of delivery.

1. Accounting/Electronic system - includes setup/(re)design of financial architecture (e.g. chart of accounts, lists, customer/vendor centers, 1099 maps, report design), data clean-up, correction, inputting, importing, reconciling, and efficiency improvements to systematize your electronic data processing in your existing or new accounting system

2. Cashflow - takes all bank and credit card activity and inputs/imports/reconciles in the accounting system in order to generate a cashflow analysis report in excel used to help you manage cashflow on a monthly basis

(Pre-requisite: 1 Accounting)

3. Financial Plan - takes historical cashflow and values-based plan and goals to create a financial plan

(Pre-requisite: 1 Accounting, 2 Cashflow)

4. Paper organization - takes all paper, statements, receipts, etc.. in any form and organizes in a systematic self-purging filing system

5. AR/AP - focuses on improving collection (invoicing, cash receipts & collection) and payables (cash disbursements controls)

(Pre-requisite: 1 Accounting, 2 Cashflow)

6. Employee payroll - ensures proper employee/payroll accounting and tax reporting

(Pre-requisite: 1 Accounting)

7. Financial Reporting - producing a Balance Sheet and P&L for tax filing purposes, outside financing, monthly close, or just a clear picture of your personal or business finances

(Pre-requisites: 1 Accounting, 4 Paper, 5 AR/AP, 6 Payroll)

8. Taxes/Licenses - your tax CPA focuses on your income tax filing, we help with all other tax requirements including 1099s, payroll, sales tax, property and other licensing & filing requirements

(Pre-requisite: 1 Accounting, 4 Paper, 6 Payroll, 7 Fin'l Report)

9. Co-mingling - we help clients with the right structure and $ flow to avoid co-mingling which has critical legal and tax implications if not followed

(Pre-requisite: 1 Accounting, 2 Cashflow)

10. Profit Analysis & Revenue Models - for clients that have a need to analyze their profitability by product line, property, or business line, we produce sophisticated profitability analysis that is easy to read and easy to use

(Pre-requisite: 1 Accounting, 2 Cashflow, 7 Fin'l Report)

Entrepreneurs can expect the following for their personal and business financial needs:

• review and evaluate the quality of any existing accounting system & financial reports  (if any)
• accounting system setup for both business and personal records and process improvement - setup includes complete architecture (e.g. chart of accounts, vendors, customers, memorized entries) as well as policies & procedures
• financial report design customizing  Profit & Loss, Balance Sheet, and Cashflow Analysis  
• accounting data entry in the appropriate accounting system
• debt reduction/elimination plan
• managing a comprehensive cashflow analysis
• creating a values-based financial plan, as well as  specially designed reports and  strategies to successfully realize your  wealth creation  plan
• customizing the paper organization system and training on how to use the system
• training on all of the created systems, processes and reports, personal financial education, and financial coaching
• working with the tax CPA in preparation of the books for current and back tax years, and ensuring compliance with all tax and legal entities

If you are a CPA mom or bookkeeper and want to join our team,

or

If you are a service provider (e.g. tax CPA, attorney, insurance agent, etc...) with clients that match our client profile...